Clear Deal 12
Rates as of July 2026 · verify on the EFL
- ✓ $50 bill credit when your usage is at least 800kWh
- ✓ 60 Day Satisfaction Guarantee
- ✓ 12-month term
Provider comparison · Texas 2026
Two of Texas's most-shopped retail providers, head to head. Rates, plan counts, customer ratings — the math, then the plans.
At a glance
Lowest rate, plan count, customer rating — at a glance for both providers.
TXU Energy
Est. 1984 · Irving, TX
Lowest rate
13.5¢
Plans
10
Rating
4.7/5
Texas's largest REP. Free Nights, Solar Days, and Cash Back Loyalty rewards.
View TXU Energy plansReliant
Est. 2000 · Houston, TX
Lowest rate
11.9¢
Plans
10
Rating
4.6/5
NRG's flagship Texas REP. Broad portfolio from Basic Power to Pure Power; strong app.
View Reliant plansOur take
Reliant wins 2 of 4 head-to-head categories (lowest rate, average rate, customer rating, plan count). That said, the right pick depends on your usage profile and what you value — read the matrix below before you decide.
Editorial framing
TXU vs Reliant is the closest you get to a Texas retail electricity heavyweight title fight. Both are top-three by customer count and review volume, both are owned by post-deregulation IOU spinoffs (TXU sits inside Vistra, Reliant inside NRG), and both lead with brand and tech rather than headline rate. Where they diverge is product philosophy: TXU is the rewards-and-loyalty brand, Reliant is the app-and-smart-home brand.
Pick TXU Energy if...
Pick Reliant if...
When the numbers are close
Both brands rarely lead on pure rate. If they're within 0.3¢ on equivalent terms, pick the one whose rewards or app you'll actually use — most customers don't redeem TXU Cash Back or open the Reliant app, and pay for the brand premium without the payoff.
| Category | TXU Energy | Reliant | Winner |
|---|---|---|---|
| Lowest rate (¢/kWh) | 13.5¢ | 11.9¢ | Reliant |
| Average rate (¢/kWh) | 17.6¢ | 15.3¢ | Reliant |
| Plan count | 10 | 10 | Tie |
| Customer rating | 4.7/5 | 4.6/5 | TXU Energy |
| Reviews | 9,920 · Google | 6,000 · Google | TXU Energy |
| 100% green plans | — | — | |
| Month-to-month available | — | — | |
| Free nights/weekends | — | — |
Plans
Lowest-bill plan from each provider at 1,000 kWh — the median Texas usage. Pricing varies by ZIP and TDU territory.
Rates as of July 2026 · verify on the EFL
Rates as of July 2026 · verify on the EFL
Rates as of July 2026 · verify on the EFL
Rates as of July 2026 · verify on the EFL
Rates as of July 2026 · verify on the EFL
Rates as of July 2026 · verify on the EFL
Bottom line
Pick TXU Energy if
Pick Reliant if
Rates and plan availability vary by ZIP and TDU territory. Enter your ZIP to see what each provider offers on your meter — at your real usage.
How enrollment works
You pick the plan here. Enrollment finishes on our secure checkout — same rate, no markup. If you'd rather skip the ZIP entry, Live Link pulls your real usage from Smart Meter Texas in about 30 seconds. Same plans, same checkout, less typing.