Provider comparison · Texas 2026

TXU Energy vs Reliant.

Two of Texas's most-shopped retail providers, head to head. Rates, plan counts, customer ratings — the math, then the plans.

Updated July 2026 Enri Zhulati Live PUCT-registered plan data

At a glance

Provider snapshot.

Lowest rate, plan count, customer rating — at a glance for both providers.

Our take

By the numbers Reliant edges out TXU Energy.

Reliant wins 2 of 4 head-to-head categories (lowest rate, average rate, customer rating, plan count). That said, the right pick depends on your usage profile and what you value — read the matrix below before you decide.

Editorial framing

What this matchupmeans.

TXU vs Reliant is the closest you get to a Texas retail electricity heavyweight title fight. Both are top-three by customer count and review volume, both are owned by post-deregulation IOU spinoffs (TXU sits inside Vistra, Reliant inside NRG), and both lead with brand and tech rather than headline rate. Where they diverge is product philosophy: TXU is the rewards-and-loyalty brand, Reliant is the app-and-smart-home brand.

TXU Energy

Pick TXU Energy if...

  • You want Free Nights, Solar Days, or Cash Back Loyalty — TXU's named products are unique in the market.
  • You have rooftop solar and want a full-kWh credit on export (Solar Days), not the lower buyback rate that most REPs offer.
  • You're a heavy nighttime user (EV charging, night-shift household) where Free Nights mathematically wins.
Reliant

Pick Reliant if...

  • You actually open your utility app — Reliant's is the strongest in Texas retail.
  • You're in Houston, where Reliant has deeper market presence and brand recognition.
  • You want predictable, no-rewards-math fixed-rate pricing — Reliant's straight plans are clearer than TXU's layered products.

When the numbers are close

Both brands rarely lead on pure rate. If they're within 0.3¢ on equivalent terms, pick the one whose rewards or app you'll actually use — most customers don't redeem TXU Cash Back or open the Reliant app, and pay for the brand premium without the payoff.

Category by category.

Category TXU Energy Reliant Winner
Lowest rate (¢/kWh) 13.5¢ 11.9¢ Reliant
Average rate (¢/kWh) 17.6¢ 15.3¢ Reliant
Plan count 10 10 Tie
Customer rating 4.7/5 4.6/5 TXU Energy
Reviews 9,920 · Google 6,000 · Google TXU Energy
100% green plans
Month-to-month available
Free nights/weekends

Plans

Top plans from each.

Lowest-bill plan from each provider at 1,000 kWh — the median Texas usage. Pricing varies by ZIP and TDU territory.

TXU Energy

TXU Energy top plans

1
TXU Energy
TXU Energy

Clear Deal 12

Rate
13.50¢
Term
12 Months
$1000 kWh
$135

Rates as of July 2026 · verify on the EFL

  • $50 bill credit when your usage is at least 800kWh
  • 60 Day Satisfaction Guarantee
  • 12-month term
View plan →
2
TXU Energy
TXU Energy

Clear Deal 24

Rate
14.50¢
Term
24 Months
$1000 kWh
$145

Rates as of July 2026 · verify on the EFL

View plan →
3
TXU Energy
TXU Energy

Solar Value 12

Rate
14.90¢
Term
12 Months
$1000 kWh
$149

Rates as of July 2026 · verify on the EFL

  • 25% green
View plan →
Reliant

Reliant top plans

1
Reliant
Reliant

Power Savings 12 plan

Rate
11.90¢
Term
12 Months
$1000 kWh
$119

Rates as of July 2026 · verify on the EFL

  • 20% green
  • $75 bill credit when your usage is at least 1000kWh
  • 90-Day Satisfaction Guarantee
View plan →
2
Reliant
Reliant

Power Savings 24 plan

Rate
11.90¢
Term
24 Months
$1000 kWh
$119

Rates as of July 2026 · verify on the EFL

  • 20% green
  • $75 bill credit when your usage is at least 1000kWh
  • 90-Day Satisfaction Guarantee
View plan →
3
Reliant
Reliant

Pure Power 24 plan

Rate
14.40¢
Term
24 Months
$1000 kWh
$144

Rates as of July 2026 · verify on the EFL

  • 24% green
  • Low fixed energy charge and No gimmicks
  • 90-day satisfaction guarantee
View plan →

Bottom line

Which one should you pick?

Pick TXU Energy if

  • Customer ratings matter (4.7/5 vs 4.6/5)

Pick Reliant if

  • You want the lowest rate (11.9¢ vs 13.5¢)

TXU Energy vs Reliant: see plans at your address

Rates and plan availability vary by ZIP and TDU territory. Enter your ZIP to see what each provider offers on your meter — at your real usage.

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How enrollment works

You pick the plan here. Enrollment finishes on our secure checkout — same rate, no markup. If you'd rather skip the ZIP entry, Live Link pulls your real usage from Smart Meter Texas in about 30 seconds. Same plans, same checkout, less typing.